Programmes

A short catalogue, taught slowly.

Every sitting assumes you already ship an app. We do not teach SQL from zero, and we do not recertify you on a vendor’s UI. The flagship has a full syllabus; the others are booked through the desk.

Seminar table with laptops in a darkened room

Eleven weeks · from £2,480

Retention Architecture

Rebuild activation, choose honest cohort windows, and stop resurrection campaigns from wearing a halo. The only programme with a published week-by-week syllabus.

Open the syllabus
Workshop participants around a whiteboard

Two sittings · enquiry

Event Taxonomy Studio

A noun-and-verb workshop for teams whose iOS and Android plans have drifted into dialect. You will leave with a list of events you are prepared to kill.

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Open-plan office at night with screens glowing

Three sittings · enquiry

Funnel Forensics

For when a step is “drop-off” only because the event never fired, or fired twice, or fired on autoplay. We reconstruct the path on paper before we trust the tool.

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Founders in conversation in a bright studio

One sitting · enquiry

Attribution with Constraints

A sceptical day on last-click fairy tales, SKAdNetwork leftovers, and what a United Kingdom team can still claim after privacy changes.

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Colleagues talking in a meeting room

For leads · enquiry

Metric Stewardship

A programme for people who own the north star and must occasionally retire it. Less instrumentation, more organisational nerve.

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